Safer Skincare – Clean Beauty
WHAT WE PUT IN OUR MOUTH MATTERS. SO DOES WHAT WE PUT ON OUR FACE.
We are exposed to toxic chemicals every single day. In fact, there are approximately 10,000 chemicals registered for commerce in the United States, but only around 10% of these have been tested for safety. (Crazy!)
Decades of studies indicate that serious health issues (including, but not limited to asthma, infertility, cancer and learning disabilities) are on the rise, and this is due in some part to our ongoing exposure to chemicals.
I’ve chosen to partner with Beautycounter because they are equally as dedicated to product performance as they are product safety.
Before Beautycounter, I had tried countless non-toxic cosmetic brands but the performance of these products always fell short of the brands that I bought at Sephora or other department stores.
At Beautycounter, we’ve set a new health and safety standard – all without compromising our commitment to products that perform and are as indulgent and chic as any luxe lipstick, high-end shampoo or upscale face oil in the market.
To ensure Beautycounter products work beautifully without compromising safety, the company has developed a rigorous Ingredient Selection Process. In this process, we handpick the best, safest ingredients for the products and reject everything else, including the more than 1,500 questionable or harmful ingredients we will never use when formulating products – our never list.
Changing the Conversation
“Beautycounter is as much about what’s out of its products and distribution as what’s in them.”
“When Minnie Mortimer dropped by the Vogue offices the other day, we couldn’t help but notice her supernaturally healthy glow. Her secret: Beautycounter, the new line of skin care she recently discovered in Los Angeles.”
“Selling Less is More: Banning potential toxins from it’s cosmetics has made Beautycounter a hit with the health conscious.”
“Beautycounter, a registered B Corp, counts spreading its mission just as much as making a profit.”
“The company won’t put anything in its products that hasn’t been tested, and it bans 1,500-plus contested chemicals.”